Communicate


Remind

Public Safety

Illustration of person holding what3words parcels

Create your own content with the assets and ideas below to encourage use of what3words.

Share real-life stories on social media

To remind people of the importance of being prepared, share examples of where what3words has helped someone or something be found more easily.

Make what3words a seasonal safety tip

It’s important to remind communities to be prepared for different seasonal conditions. To support your efforts in this, we have toolkits that can be used to help spread the message about downloading and using what3words. When it comes to emergencies, it’s good to make sure members of the public always #KnowExactlyWhere.

See how to talk about what3words during the spring and winter seasons with the toolkits below.

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Extreme weather

Help the public to prepare for challenging weather by encouraging them to download the what3words app. Spread the word using the messages below. Click the copy button to grab the text:

Example 1: With the weather getting hotter, we know you’re excited to get outside and enjoy the outdoors. Before you head out, please make sure to be prepared with the @what3words app in case you need to let us #KnowExactlyWhere your location is in an emergency.

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Example 1: With the weather getting hotter, we know you’re excited to get outside and enjoy the outdoors. Before you head out, please make sure to be prepared with the @what3words app in case you need to let us #KnowExactlyWhere your location is in an emergency.

Example 2: With freezing temperatures predicted in the coming days, it’s important to stay safe and be prepared. Make sure you know how to explain where you are. Download the free @what3words app to let us #KnowExactlyWhere to go in an emergency because every second counts.

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Example 2: With freezing temperatures predicted in the coming days, it’s important to stay safe and be prepared. Make sure you know how to explain where you are. Download the free @what3words app to let us #KnowExactlyWhere to go in an emergency because every second counts.

Event safety toolkit

Navigating a large event can be challenging for emergency responders and people needing assistance. Whether it’s a music festival, a marathon, or holiday festivities coming up, we have useful resources that can help you to raise awareness of our technology ahead of the event. The Event Safety comms guide linked below includes information, ideas and links to a toolkit of assets that includes images, posters and a template media release.

Adventures in the great outdoors

Do you cover regions that include trails, conservation areas, or parks? As data reception in the outdoors can often be unreliable, adventurers should have the what3words app with them before they head out. It works offline and is a simple way to communicate location over the radio if assistance is required.

Edit the wording in [brackets] to make the messaging relevant for your area. Click the copy button to grab it:

Safety tip before you head out [hiking / hunting / fishing / add a local activity]! Describing your exact location can be difficult when you’re adventuring outdoors. Get the free @what3words app before you head out. You can discover a what3words address without any data signal, and use it to help 911 #KnowExactlyWhere to find you.

Copied

Safety tip before you head out [hiking / hunting / fishing / add a local activity]! Describing your exact location can be difficult when you’re adventuring outdoors. Get the free @what3words app before you head out. You can discover a what3words address without any data signal, and use it to help 911 #KnowExactlyWhere to find you.

Engage your community

Continue to remind your community to use what3words with these ready to go images from our callout asset folder.

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